Depeche Mode Suffers Well in Machinima
Ok, moving right along from the cheesy blog title, this post appears before some of the other items I promised to blog about, however I thought to quicky mention this while it was somewhat timely.
Depeche Mode recently completed a Machinima music video for "The Sims 2: Open for Business" expansion pack. The music video, which I believe only shows/plays a clip of the actual Suffer Well track, shows the doomed romantic advances of a robot towards a human woman, intercut with performing shots of the band in all their Sims 2 glory. While this is, in of itself, a great event, Depeche Mode extended this video for "Suffer Well" one step further by recording David Gahan singing the lead vocals in Simish (that unintelligible language between Sims - and sometimes, maternal twins). I felt this approach was a pretty clever marketing angle and brings a bit more uniqueness to the work - one-up'ing it from being merely a Machinima showpiece developed with an extremely popular musical group.
Kudos to all of the folks involved - it definitely shows how to use Machinima not only effectively, but also creatively.
Depeche Mode recently completed a Machinima music video for "The Sims 2: Open for Business" expansion pack. The music video, which I believe only shows/plays a clip of the actual Suffer Well track, shows the doomed romantic advances of a robot towards a human woman, intercut with performing shots of the band in all their Sims 2 glory. While this is, in of itself, a great event, Depeche Mode extended this video for "Suffer Well" one step further by recording David Gahan singing the lead vocals in Simish (that unintelligible language between Sims - and sometimes, maternal twins). I felt this approach was a pretty clever marketing angle and brings a bit more uniqueness to the work - one-up'ing it from being merely a Machinima showpiece developed with an extremely popular musical group.
Kudos to all of the folks involved - it definitely shows how to use Machinima not only effectively, but also creatively.
posted by Paul
at 1:28 AM
2 Comments:
Yep, you are right about that machinima: creative and interesting (and I don't care all that much for Sims2 machinima). The creators also found clever ways to work around the lead singers lack of lip-sync. I enjoyed it very much. The simlish was very amusing. I was also suprised they left some of the Sims bits in like "z's" over the head while sleeping. Perhaps this is because it's a Sims promo.
Thanks, Paul. I love your blog.
-gToon
It's more than just a publicity stunt. The song (and many other mainstream songs) can actually be found on the virtual radio stations inside the game, all sung in Simish. ;)
Post a Comment
Links to this post:
Create a Link
<< Home